Marketing
Review and Refresh Your Website Copy
This series of actions steps breaks down the process of reviewing your and updating your website into an easy-to-tackle four-week process. Do this several times a year to keep your website in tip-top shape.
Read MoreDevelop your tagline
Your tagline can be a memorable sound bite for your potential clients. It should be brief, simple, and make your big promise of how you can help them. Click through for more tips.
Read MoreGet More Clients With These 8 Quick Website Tweaks
Once your freelance website is up and running, you want to maintain it and improve it. Making small changes that have the potential for big results is a smart way to update your website.
Read MoreHow to Write an Effective “About” Page
Use your “about” page to convince visitors that you’re the right person for the job. Learn about the elements to include to create an about page that is personable and effective.
Read MoreHow to Create a Compelling Opt-in Piece to Generate Leads
Once you have your site up and running, you’ll want to spend some time enhancing it so that it is helping you generate leads. Creating a compelling opt-in bait piece is a good place to start.
Read More5 Must-Have Elements for an Effective Freelance Website
Your website is like your home on the Internet. It’s where other writers and potential clients can find you and contact you. So you want it to be as effective as possible. These five elements will help it perform at its best.
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